BetMGM is officially live in Missouri as of December 1.
To celebrate the launch, BetMGM set up a glass truck in the Ford Tailgate lot outside of GEHA Field at Arrowhead Stadium ahead of the Kansas City-Houston game on December 7.
BetMGM is an official sports betting partner of the Kansas City Chiefs.
This fully transparent BetMGM glass truck gave fans an exciting look inside – complete with a massive TV, bold BetMGM neon signage, and table and chairs.
Fans, 21+, who visited the truck were treated to free hot chocolate ahead of the frigid Sunday night game and also the opportunity to sign up with BetMGM.
There was also a wheel, in which fans spun for the chance to win Chiefs and/or BetMGM swag if they were a recent sign-up or could show an existing BetMGM account.
Former Chiefs wide receiver Dwayne Bowe was on hand to take photos with fans as they prepared for the big game against Houston.
The glass truck will be back next Sunday (December 14), ahead of the divisional game against Los Angeles, where another former Chiefs player will be in attendance.
The fun will get started at 8 a.m. CT.
Check out all the photos and video of the activation below.
We’re officially live in Missouri 🚨
Shout out to @Chiefs Kingdom for celebrating with us outside Arrowhead on Sunday, especially @moneybomusic! pic.twitter.com/0hotfYyTsS
— BetMGM 🦁 (@BetMGM) December 8, 2025
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